H&M Names Its Future Design Stars

H&M Names Its Future Design Stars

H&M has announced its eight 2014 Design Award finalists – an accolade now in its third year. The group were chosen from 26 semi-finalists, studying at different colleges around the world.

Twelve countries were scoured, 30 design schools were reviewed – including six from the UK – and countless notes and pictures were taken. Each graduating designer was selected based on their own unique creativity, technical skills and vision. They were each offered €5,000 to present their collections in London last December to a distinguished international jury, including Vogue’s Serena Hood, actress Michelle Dockery, designer Erdem and Michelle Harper, a street-style favourite. The final winner will be announced on January 28 at 11am.

Former alumni of the prize include London College of Fashion graduate Stine Riis, who was recently named Surface to Air womenswear creative director. To find out more about the award, meet the finalists, and vote for the People’s Prize which offers a three-month internship at Erdem’s studio, visit Designaward.hm.com.

Meet the 2014 finalists here.

SOURCE: http://www.vogue.co.uk

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